Find a product

Sponsored units styled to sit within article lists and content feeds, clearly labelled as sponsored.

Best for

Content sites with feeds and article lists

Eligibility

Assessed for each property when you apply.

Devices

Responsive, desktop to mobile

Integration

Units inherit your fonts and colors; restyle with CSS

Controls

In-feed, promoted listings or recommendation widget placements

Reporting

AdMedia, via publisher support

Terms

Set in the product agreement

Also called

native adsin-feedsponsored content

Display ads chosen by what the page is about rather than who is reading it.

Best for

Topic-focused editorial sites

Eligibility

Short sign-up form

Devices

Shared after we review your property

Integration

Ad widgets matched to page keywords

Controls

Ad color, size, transparency, ads per page, ad-free pages

Reporting

AdMedia, via publisher support

Terms

Paid per click; no introductory fees. Final terms are in your agreement.

Also called

Contextual.comContextualcontextual adstopic targeting

Contextual in-text links placed on relevant words within your articles.

Best for

Long-form editorial content

Eligibility

Any site, plus WordPress, Blogger, Drupal and Joomla

Devices

Shared after we review your property

Integration

No page changes; pages scanned in real time

Controls

Shared after we review your property

Reporting

AdMedia, via publisher support

Terms

Pay per click; no startup fees. Final terms are in your agreement.

Also called

in-text adsin-text links

Lightweight units that appear over images or video already on the page.

Best for

Image-rich and visual content

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Set up in minutes with no design changes

Controls

Ads update automatically when images change

Reporting

AdMedia, via publisher support

Terms

Paid per unique click. Final terms are in your agreement.

Also called

image overlayin-image ads

An interactive toolbar along the bottom of the page that readers can expand for search, trending stories and offers.

Best for

Sites wanting one compact, always-available unit

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Site toolbar code; AdMedia support helps with setup

Controls

Ads open automatically, on click or on mouseover; customizable

Reporting

AdMedia, via publisher support

Terms

Earn on each ad view. Final terms are in your agreement.

Also called

toolbarfooter barexpandable toolbar

A banner that stays at the top of the screen while the reader scrolls.

Best for

Sites with a fixed masthead or long articles

Eligibility

10,000+ pageviews a day, 90 days of traffic history, sites you own or manage

Devices

Desktop and mobile · 728x90, 970x90, 320x50, 320x100

Integration

One tag, hard-coded or via your ad server; ads.txt required

Controls

Content detection keeps the ad from covering content

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

sticky adsadhesiontop banner

A banner anchored to the bottom of the screen for the whole visit, with content detection so it doesn’t cover the page.

Best for

Mobile-heavy and high-pageview sites

Eligibility

10,000+ pageviews a day, 90 days of traffic history, sites you own or manage

Devices

Desktop and mobile · 728x90, 970x90, 320x50, 320x100

Integration

One tag, hard-coded or via your ad server; ads.txt required

Controls

Content detection keeps the ad from covering content

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

sticky adsadhesionanchor adbottom banner

An in-content unit that resizes to fit the creative that best fits your column.

Best for

Article pages with a single content column

Eligibility

10,000+ pageviews a day, 90 days of traffic history, sites you own or manage

Devices

Desktop and mobile · 320x50 up to 300x600

Integration

One tag, hard-coded or via your ad server; ads.txt required

Controls

Resizes to the highest-paying creative for the space

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

in-contentinlinein-articlemid-article

An in-content unit that opens as the reader reaches it and stays in view longer as they scroll.

Best for

Long-form articles

Eligibility

10,000+ pageviews a day, 90 days of traffic history, sites you own or manage

Devices

Desktop and mobile · 728x90, 320x50, 320x100, 300x250, 336x280, 300x600

Integration

One tag, hard-coded or via your ad server; ads.txt required

Controls

Stays in view longer as readers scroll

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

in-content slidescroll unit

Tall units in the margins on either side of your content on wide screens.

Best for

Desktop audiences with unused page margins

Eligibility

10,000+ pageviews a day, 90 days of traffic history, sites you own or manage

Devices

300x250 desktop and mobile; 300x600 and 160x600 desktop

Integration

One tag, hard-coded or via your ad server; ads.txt required

Controls

Sidebar or either side of the main content

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

skyscrapermargin adsrails

A sidebar unit that slides to the top of the viewport as the reader scrolls and stays visible.

Best for

Layouts with a sidebar column

Eligibility

10,000+ pageviews a day, 90 days of traffic history, sites you own or manage

Devices

Desktop only · 300x250, 160x600, 300x600

Integration

One tag, hard-coded or via your ad server; ads.txt required

Controls

Slides to the top of the viewport and stays in view; container needs extra height

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

sticky sidebarsidebar ad

Sell your display inventory through the Advertising.com SSP: real-time auctions across banner sizes and placements, with floor and ad-quality controls.

Best for

Publishers with display inventory to fill

Eligibility

Publishers seeking the highest bids for their ad inventory

Devices

Desktop and mobile web

Integration

Through the Advertising.com SSP: tags, header bidding or your ad server.

Controls

Block ad categories, advertisers or creatives; organize inventory by type, size or targeting

Reporting

Dashboard for KPIs, ad performance, revenue and engagement

Terms

Set in the product agreement

Also called

display adsbanner adsdisplay exchangeSSP display

A high-impact unit anchored to the screen edge that readers choose to open.

Best for

Publishers adding one high-impact placement

Eligibility

10,000+ pageviews a day, 90 days of traffic history, sites you own or manage

Devices

Desktop and mobile · display sizes plus outstream and instream video

Integration

One tag; WordPress setup guide available; ads.txt required

Controls

Content detection protects the reading experience

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

edge unithigh impactedge tab

A video ad that plays before your video content starts.

Best for

Sites with their own video library

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Upload a video and activate; little setup

Controls

Shared after we review your property

Reporting

AdMedia, via publisher support

Terms

Earn when viewers see or click pre-video ads. Final terms are in your agreement.

Also called

pre-rollinstream

Ad breaks placed inside longer videos at natural pauses.

Best for

Long-form video and episodes

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

A dedicated AdMedia service team handles most of the work

Controls

Shared after we review your property

Reporting

AdMedia, via publisher support

Terms

Set in the product agreement

Also called

mid-rollad breaks

A compact video unit that slides into view as readers scroll the article.

Best for

Text-led articles adding video

Eligibility

Any site; no existing videos needed

Devices

Shared after we review your property

Integration

Copy-and-paste code; setup call with a publisher rep

Controls

Fixed bottom-right placement

Reporting

AdMedia, via publisher support

Terms

Paid per video play; no clicks required. Final terms are in your agreement.

Also called

slider videoscroll video

Matches video to what each page is about, so it fits the article it appears in.

Best for

Large archives across many topics

Eligibility

No videos of your own needed; publisher account required

Devices

Desktop browsers and mobile

Integration

Shared after we review your property

Controls

Shared after we review your property

Reporting

AdMedia, via publisher support

Terms

Real-time bidding selects the top-paying ad. Final terms are in your agreement.

Also called

contextual video

Instream ads run inside your player; outstream ads play within article content with no video library needed.

Best for

Any site, with or without video

Eligibility

Assessed for each property when you apply.

Devices

Across channels and devices on the open web

Integration

Shared after we review your property

Controls

Shared after we review your property

Reporting

AdMedia, via publisher support

Terms

Set in the product agreement

Also called

instream videooutstream videoin-article video

A video player you can brand and configure to match your site.

Best for

Publishers launching or upgrading video

Eligibility

Register, describe your site and choose a niche

Devices

Shared after we review your property

Integration

Paste the video player code on your site

Controls

Player color, size (S to XL), autoplay or click-to-play, mute

Reporting

AdMedia, via publisher support

Terms

Earn per video play; real-time bidding demand. Final terms are in your agreement.

Also called

video playerbranded player

Licensed video you can add to pages that don’t have their own.

Best for

Pages without existing video

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Pick partner content, then embed with the player code

Controls

Choose categories such as Travel, Sports, Food, Tech

Reporting

AdMedia, via publisher support

Terms

Earn each time a video plays. Final terms are in your agreement.

Also called

video contentlicensed video

Sell instream and outstream video inventory to programmatic demand through the Advertising.com SSP.

Best for

Publishers with their own video players

Eligibility

Publishers seeking the highest bids for their ad inventory

Devices

Desktop, mobile and in-app video players

Integration

Through the Advertising.com SSP, connected to your video player.

Controls

Block ad categories, advertisers or creatives; organize inventory by type, size or targeting

Reporting

Dashboard for KPIs, ad performance, revenue and engagement

Terms

Set in the product agreement

Also called

video SSPinstream supplyoutstream supplyvideo exchange

Talk to the programmatic team about connecting connected TV and streaming app inventory to the Advertising.com SSP. Eligibility and setup are confirmed for your apps before any integration.

Best for

CTV, OTT and streaming app publishers

Eligibility

Publishers seeking the highest bids for their ad inventory

Devices

Connected TV and streaming apps

Integration

Through the Advertising.com SSP, connected to your CTV or streaming app.

Controls

Block ad categories, advertisers or creatives; organize inventory by type, size or targeting

Reporting

Dashboard for KPIs, ad performance, revenue and engagement

Terms

Set in the product agreement

Also called

CTVOTTconnected TVstreamingFAST channelssmart TV

Video ads shown in a sticky video player within your articles. No video library needed.

Best for

Text-led sites adding video demand

Eligibility

10,000+ pageviews a day, 90 days of traffic history, sites you own or manage

Devices

Desktop and mobile

Integration

One tag, hard-coded or via your ad server; ads.txt required

Controls

Small, medium and large player sizes in a sticky video player

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

sticky video playeroutstream

AI-powered search across your own content: natural-language questions, keyword and semantic matching, grounded answers and source links that take readers back to your articles.

Best for

Publishers with a deep content archive

Eligibility

Assessed for each property when you apply.

Devices

Desktop and mobile web

Integration

Crawls and indexes your site; onboarding starts with a 1:1 call

Controls

Content, branding and exclusions are set up with you during onboarding.

Reporting

Direqt dashboard

Terms

Revenue share set in your order form. Final terms are in your agreement.

Also called

AI searchDireqt AI Searchsite searchAI answerssemantic search

A search widget you can add to your pages, with AI answers and clearly identified sponsored links.

Best for

Sites adding search without building it

Eligibility

Independent creators and large publishers

Devices

Shared after we review your property

Integration

Embed a small widget on your pages

Controls

Ad layouts and placements styled to your site

Reporting

Searches, clicks, live earnings and RPM

Terms

Earn from monetized search clicks. Final terms are in your agreement.

Also called

Search.com widgetsearch widgetAI answers widget

Build search into your own app or custom experience through an API, with eligibility and monetization terms confirmed during review.

Best for

Developers building a custom search experience

Eligibility

Publisher sign-up required

Devices

Apps and custom web experiences

Integration

REST API with an API key

Controls

Shared after we review your property

Reporting

AI searches, clicks, income per search and estimated payouts

Terms

No charge for the API; earnings come only from qualifying monetized searches under your Search.com agreement, not from every API call. Final terms are in your agreement.

Also called

Search.com APIsearch APIcustom searchapp search

White-labeled, monetized search under your brand, built on partnerships with major search providers, with flexible integration for local, regional or global audiences.

Best for

Brands, ISPs and portals with their own audience

Eligibility

Companies with large local, regional or global user bases

Devices

Shared after we review your property

Integration

Customizable white-label search integrated into your platform

Controls

Customizable branded search interface

Reporting

Transparent search revenue and key metrics

Terms

Search ad revenue through partnerships with top search engines. Final terms are in your agreement.

Also called

white label searchco-branded searchAdvertising.com Search SolutionsSearch.com white-labelmonetized search

Monetized search feeds and syndicated results for search activity you already have.

Best for

Properties with existing search traffic

Eligibility

Large sites with many products or services

Devices

Shared after we review your property

Integration

XML feeds for search, local search and shopping

Controls

Shared after we review your property

Reporting

AdMedia, via publisher support

Terms

Earn from listings and comparison-shopping traffic. Final terms are in your agreement.

Also called

search feedssponsored resultsmonetized search

A Swicki search box for your pages, added with the current swicki_v2.js tag and managed in My Swikis.

Best for

Community and niche-topic sites

Eligibility

Publishers and bloggers

Devices

Shared after we review your property

Integration

Add the current Swicki tag (swicki_v2.js) to your pages

Controls

Manage your search boxes in My Swikis

Reporting

AdMedia, via publisher support

Terms

Set in the product agreement

Also called

SwickiSwikiEureksterswicki_v2.jsMy Swikiscommunity search

Search suggestions before the search, as people type, and relevant placements during the search.

Best for

Start pages, toolbars and portals

Eligibility

Content networks, universities, corporations and other institutions

Devices

Shared after we review your property

Integration

Account setup; site search with Before and During the Search ads

Controls

Branded styling and advanced management controls

Reporting

AdMedia, via publisher support

Terms

Set in the product agreement

Also called

Before the SearchDuring the Searchsearch suggestions

Earn from content used in AI discovery experiences, with attribution to your pages.

Best for

Publishers with original content libraries

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Licensed real-time content via RSS feeds and API

Controls

No scraping or training without consent

Reporting

Search traffic and earnings

Terms

Attribution plus ad revenue share when your content is used. Final terms are in your agreement.

Also called

content licensingAI distributioncontent partnerships

Explore relevant, clearly labeled sponsored placements alongside responses in your AI chat app, assistant or answer engine.

Best for

Owners of AI chat apps, assistants and specialist agents

Eligibility

AI chat apps, assistants, answer engines and specialist agents. Product owner and status: Product/engineering confirmation pending.

Devices

Supported surfaces and formats: Product/engineering confirmation pending.

Integration

Integration method and contextual-data handling: Product/engineering confirmation pending. No SDK is available.

Controls

Publisher controls (categories, frequency, placement): Product/engineering confirmation pending.

Reporting

Reporting: Product/engineering confirmation pending.

Terms

Advertiser demand/coverage, revenue model and payout terms: Product/engineering confirmation pending. Earnings are not generated by every query or API call.

Also called

AI app adschatbot adsassistant monetizationsponsored answersconversational ads

Turns the product links already in your content into affiliate links automatically.

Best for

Any site that links to products

Eligibility

Free to join; sites checked against program policies

Devices

Shared after we review your property

Integration

Copy-and-paste code snippet

Controls

Shared after we review your property

Reporting

Monetize Commerce dashboard: top products, best content, cross-channel results

Terms

Commission per sale; cookie length varies by merchant; payments per the Terms. Final terms are in your agreement.

Also called

affiliate linkslink conversionlink monetization

Monetize product links you share outside your site, such as social posts and messages.

Best for

Creators and multi-channel publishers

Eligibility

Free to join; sites checked against program policies

Devices

Social networks and other third-party platforms

Integration

Links created in the dashboard; no install

Controls

Shared after we review your property

Reporting

The Monetize Commerce dashboard tracks activity on and off your site

Terms

Commission per sale; payments per the Terms. Final terms are in your agreement.

Also called

social linksoff-site links

Link optimization that points readers to an available merchant when a product is out of stock.

Best for

Publishers with large link archives

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Shared after we review your property

Controls

Routes each link to the highest-paying retailer automatically

Reporting

Monetize Commerce dashboard

Terms

Set in the product agreement

Also called

link optimizationout-of-stock links

Product units that sit alongside your content.

Best for

Reviews, guides and gift lists

Eligibility

Assessed for each property when you apply.

Devices

Desktop, tablet and mobile

Integration

Tag or APIs

Controls

AI optimization plus manual controls; custom sizes on request

Reporting

Implementation and campaign analytics

Terms

Set in the product agreement

Also called

shopping adsproduct units

Product data and ready-made carousels for your own shopping experiences.

Best for

Commerce teams and deal sites

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Product Search API and Product Metadata API

Controls

Filters for site-relevant results

Reporting

Transaction Reporting API, click to purchase

Terms

Set in the product agreement

Also called

product feedproduct carouselproduct data

Find merchants and programs that match what you cover.

Best for

Publishers planning commerce content

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Merchant Explorer in the dashboard; Merchant Status and Metadata APIs

Controls

Shared after we review your property

Reporting

Commission rates, affiliation status and allowed countries per merchant

Terms

Set in the product agreement

Also called

Merchant ExplorerTrends Explorer

Relevant offers shown on order confirmation pages, after a purchase is complete.

Best for

Merchants and checkout pages

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Shared after we review your property

Controls

Shared after we review your property

Reporting

Monetize Commerce dashboard

Terms

Set in the product agreement

Also called

post-purchase offersconfirmation page offers

Earn from the links and placements in your newsletters.

Best for

Newsletter publishers of any size

Eligibility

Publishers with email lists; free to join

Devices

Desktop, tablet and mobile

Integration

Sponsor ads placed in your emails

Controls

Standard and Keyword formats; custom sizes on request

Reporting

Implementation and performance analytics

Terms

Set in the product agreement

Also called

email monetizationnewsletter ads

Relevant offers placed in confirmation and receipt emails you already send.

Best for

Merchants and subscription businesses

Eligibility

Free to join

Devices

Any device

Integration

Ads in the thank-you email sent to your users

Controls

Standard and Keyword formats; custom sizes via your account manager

Reporting

Implementation and performance analytics

Terms

Set in the product agreement

Also called

receipt email offersconfirmation email

Monetize the product links you share on social platforms.

Best for

Creators and social-first brands

Eligibility

Free to join

Devices

Social networks and third-party platforms

Integration

Create and post a monetized link in one click

Controls

Shared after we review your property

Reporting

The Monetize Commerce dashboard tracks activity across channels

Terms

Commission per sale; payments per the Terms. Final terms are in your agreement.

Also called

social commercelink in bio

Mobile web placements designed for small screens.

Best for

Sites with mostly mobile traffic

Eligibility

Sites that display correctly on mobile

Devices

Mobile web and portable devices

Integration

Mobile web widgets

Controls

Ad size, color, placement and transparency

Reporting

AdMedia, via publisher support

Terms

Set in the product agreement

Also called

mobile webmobile ads

Talk to us about monetizing your app. Integration options (SDK, mediation or OpenRTB) are discussed after we review your app; none is offered for download here.

Best for

App developers

Eligibility

Assessed for each property when you apply.

Devices

Native mobile apps

Integration

SDK, mediation and OpenRTB options are discussed for your app after review; no SDK download is offered here

Controls

Shared after we review your property

Reporting

AdMedia, via publisher support

Terms

Set in the product agreement

Also called

in-app adsapp monetizationSDK

Sell mobile web and in-app inventory to programmatic demand through the Advertising.com SSP, organized by device, format and placement.

Best for

Mobile sites and app publishers

Eligibility

Publishers seeking the highest bids for their ad inventory

Devices

Mobile web and in-app

Integration

Through the Advertising.com SSP. In-app setup options are agreed for your app.

Controls

Block ad categories, advertisers or creatives; organize inventory by type, size or targeting

Reporting

Dashboard for KPIs, ad performance, revenue and engagement

Terms

Set in the product agreement

Also called

mobile adsin-app adsapp inventorymobile exchangemobile SSP

One supply-side platform for your inventory across screens and formats: real-time auctions, inventory management, reporting and dynamic yield optimization.

Best for

Publishers with programmatic or direct-sold stacks

Eligibility

Publishers seeking the highest bids for their ad inventory

Devices

All screens and formats

Integration

Integration options agreed with the programmatic team

Controls

Block ad categories, advertisers or creatives; organize inventory by type, size or targeting

Reporting

Dashboard for KPIs, ad performance, revenue and engagement

Terms

Set in the product agreement

Also called

publisher SSPsupply-side platformad exchangeexchangesupply connectionssupply integration

Let multiple demand sources compete for each impression.

Best for

Sites running their own ad stack

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Shared after we review your property

Controls

Shared after we review your property

Reporting

Set up with your account team once approved

Terms

Set in the product agreement

Also called

prebidheader bidder

Organize inventory by channel, format and device, block categories, advertisers or creatives, and track KPIs and revenue in one dashboard.

Best for

Publishers who need brand safety and visibility

Eligibility

Publishers using the Advertising.com SSP

Devices

Inventory across channels, formats and devices

Integration

Shared after we review your property

Controls

Sort inventory by type, size or targeting; block categories, advertisers or creatives

Reporting

Real-time dashboard for KPIs, ad performance, revenue and engagement

Terms

Set in the product agreement

Also called

brand safetyblockingad qualitySSP reporting

Dynamic, data-driven adjustments to targeting and pricing in real time, using a contextual optimization engine, to raise revenue and fill rates.

Best for

Publishers who want hands-on tuning

Eligibility

Publishers using the Advertising.com SSP

Devices

Shared after we review your property

Integration

Shared after we review your property

Controls

Contextual Optimization Engine adjusts targeting and pricing in real time

Reporting

Advertising.com account team

Terms

Aligns supply with market demand to improve fill rates. Final terms are in your agreement.

Also called

floorsyield managementcontextual optimization engine

Adhesion, sticky and in-line units that run alongside your existing ad partners without replacing what already works.

Best for

Publishers with an existing ad partner

Eligibility

10,000+ pageviews a day, 90 days of traffic history, sites you own or manage

Devices

Shared after we review your property

Integration

Runs alongside your existing ad partners

Controls

Adhesion, sticky and inline units

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

Complement Your Ad Stacksupplemental demandadditional demand

Ad operations handled end to end, from planning through trafficking and optimization. Eligibility is assessed on inquiry.

Best for

Large or multi-property publishers

Eligibility

10,000+ pageviews a day, 90 days of traffic history, sites you own or manage

Devices

Shared after we review your property

Integration

Planning, trafficking and optimization handled for you

Controls

Managed by your Underdog Media account team

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

Full ad managementmanaged servicesad ops

Programmatic demand accessed through header bidding adapters. Demand sources are confirmed during review.

Best for

Publishers running header bidding

Eligibility

Must meet Google policies (Underdog is a Google MCM partner)

Devices

Shared after we review your property

Integration

Header bidding adapters; Google AdX added once approved

Controls

Demand from Google AdX, Index Exchange, Xandr and others

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

header bidding adaptersprogrammatic demand

Account managers advise on ad density and layout to protect long-term earnings and site experience.

Best for

Publishers who want guidance, not a hand-off

Eligibility

10,000+ pageviews a day, 90 days of traffic history, sites you own or manage

Devices

Shared after we review your property

Integration

Account managers tailor products to your site

Controls

Ad density analysis and advice to improve CPMs

Reporting

Underdog Media publisher dashboard

Terms

No contract; paid Net 25 (Net 0 the first month). Final terms are in your agreement.

Also called

Consultative Approachad densityaccount management

A custom browser start page under your brand: news, search, entertainment and brand features in one recurring touchpoint, with search and display advertising built in.

Best for

Brands, ISPs and membership organizations

Eligibility

Telecoms, ISPs and media organizations with large user bases

Devices

Shared after we review your property

Integration

Deployed, managed and updated by the Advertising.com team

Controls

Tailored design, curated content and features (news, weather, bill pay, outages)

Reporting

Anonymized user trends and engagement patterns

Terms

Integrated search and display ads, premium content partnerships. Final terms are in your agreement.

Also called

start pagehomepage portalEngagement PlatformAdvertising.com portal

Portals for telecom providers, ISPs and media organizations that add customer features such as email, bill pay, outage reports and upsell offers, so customers return and support calls drop.

Best for

Enterprises, ISPs and telcos

Eligibility

Telecom providers, ISPs and media organizations with large user bases

Devices

Shared after we review your property

Integration

Custom start pages deployed and managed by the Advertising.com team

Controls

Brand-tailored design; bill pay, outage reports and upsell features

Reporting

Anonymized user trends and engagement data

Terms

Search and display ad monetization. Final terms are in your agreement.

Also called

ISP portaltelco portalCenturyLinkEngagement Platform

Interactive content such as quizzes and polls you can add to your pages and monetize.

Best for

Sites adding engaging content modules

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Widget or plugin for your site or blog editor

Controls

Filter content by category, format, popularity, date and tags

Reporting

AdMedia, via publisher support

Terms

CPM display and video revenue during interactive quizzes. Final terms are in your agreement.

Also called

quizpollinteractive content

Monetize type-in traffic to domains you own but don’t actively use.

Best for

Domain portfolio owners

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Misspelled or generic domain traffic redirected to advertisers

Controls

Full control of analytics and dashboard

Reporting

Dashboard with campaign results and revenue

Terms

Traffic sold to the highest-bidding advertiser. Final terms are in your agreement.

Also called

domain parkingtype-in traffic

Turn visits to missing pages (404 errors) into useful, monetized pages.

Best for

Large sites with legacy URLs

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Ads served on your 404 error pages

Controls

Templates and layouts to match your site

Reporting

AdMedia, via publisher support

Terms

Paid per visitor click. Final terms are in your agreement.

Also called

404 monetizationerror page

Show a relevant offer as visitors leave your site.

Best for

Sites with high exit traffic

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Back-button exits go to an ad and suggestions page

Controls

Shared after we review your property

Reporting

AdMedia, via publisher support

Terms

Set in the product agreement

Also called

exit offersexit intent

An offer window that opens behind the current page.

Best for

Sites with eligible traffic and policy approval

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Advertiser page opens in a window behind your site

Controls

Shared after we review your property

Reporting

AdMedia, via publisher support

Terms

Earnings grow with user interaction. Final terms are in your agreement.

Also called

popunder

An offer that opens in a new browser tab while readers stay on your page.

Best for

Sites with eligible traffic and policy approval

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Advertiser page opens in a new tab when users engage

Controls

Shared after we review your property

Reporting

AdMedia, via publisher support

Terms

Earnings grow with user interaction. Final terms are in your agreement.

Also called

new tab offer

Earn from your own ad inventory by filling eligible placements with advertisers’ remarketing demand: relevant ads for products and brands your readers have already shown interest in.

Best for

Publishers with eligible, policy-approved inventory

Eligibility

Assessed for each property when you apply.

Devices

Shared after we review your property

Integration

Phone support walks you through ad setup

Controls

Shared after we review your property

Reporting

AdMedia, via publisher support

Terms

Set in the product agreement

Also called

remarketing demandretargeting demand